This toolkit provides information to help you through every step of your fundraising efforts. We’ve provided you with best practices, event ideas, marketing materials, information on the United Way’s work in our community, and more. Plus, check out the #UNIGNORABLE campaign collateral.

Together, we can make local issues #UNIGNORABLE

United Way Campaign Resources and Materials

If you choose to use our logos, please take a minute to look over the Branding Guidelines info sheet beforehand (link below).  Some versions of the United Way Southern Interior BC logo, tagline and call to action or linked below. For more information, alternate file formats or hi-res files, please contact us

Branding Guidelines

LOGO

Brandmark only

Southern Interior BC Logo – Vertical

Southern Interior BC Logo – Horizontal

SIBC Logo with regional descriptor – Vertical

SIBC Logo with regional descriptor – Horizontal

TAGLINE:

Local Giving. Local Results. – Red

Local Giving. Local Results. – Grey

Local Giving. Local Results. – Black

CALL to ACTION:

SHOW YOUR LOCAL LOVE – Donate Today

For 2020 and 2021, you can use the 70th logo beside our UWSIBC logo.

70 Years of Local Love .jpg

70 Years of Local Love .png

70 Years of Local Love Reverse

70 Years Brand Guidelines

Contact us for print resolution files or other images and graphics.

#UNIGNORABLE Campaign Toolkit

#UNIGNORABLE Printed Materials

The following print materials can be provided for your campaign.

Download a copy of UNIGNORABLE Explained for a complete overview of the campaign messaging. Contact us to order materials today!

Brochure

Show Your Local Love  Your generosity powers United Way's work in the community. It allows us to tackle persistent, #UNIGNORABLE issues that are preventing far too many individuals and families from getting ahead, When you show your local love for your community, you're helping create pathways out of poverty sO that everyone can thrive.  Ways to Give: Fundraise through your workplace Hold a special event fundraiser Become an annual donor Sponsor a United Way event Volunteer at an event or fundraiser Include us in your estate plan  THERESA'S DECISION TO TAKE ACTION…

Donation Box

A cardboard donation box with a slot on the top. Text on it reads

Promo Card

A poster with the text

Local Issues Placards

A card reading:

Local Issues Sandwich Boards

These Local Social Issues illustrations are printed on 24X36 coroplast boards and can be borrowed and used for an event/fundraiser display. Contact us for more information!

Mental Health

A poster shows a single figure and their shadow in the middle of a large wavy expanse. Below it is text saying

Poverty

A poster shows diagonal lines of piggy banks, with the one nearest the centre broken and empty. Below it is text saying

Social Isolation

A poster shows a house in the centre of a maze. Below it is text saying

Unemployment

A poster shows lines of people in suits facing forward, with a single individual at the centre facing backwards. Below it is text saying

Domestic Violence

A poster shows a sad-looking face in profile. The hair of the face is the outline of an angry shouting face in profile. Below it is text saying

Education

A poster shows a mortarboard tassel cap with a long pillar-like shadow behind it. Below it is text saying

Homelessness

A poster shows a rolled-up sleeping bag on a bench. Below it is text saying

Child Hunger

A poster shows a fork, with the tines separated by outlines of children in profile. Below it is text saying

Digital Assets and Videos

The following digital assests can be downloaded for your campaign. Use the PSA to introduce your team to the #UNIGNORABLE local issues in our communities, a haunting but bold video that highlights these social issues.

#Unignorable Campaign Guidelines

United Way
Logos

United Way Logo

Show You Local Love
Logos

Posters

An image of the smashed piggy bank poverty poster previously shown (and described) above.

#UNIGNORABLE PSA
(30 sec)

#UNIGNORABLE PSA
(16 sec)

2019 Impact Stories
Campaign Video

The Making of
#UNIGNORABLE

Swag

The following swag materials can be provided for your campaign. Contact us  or order online today!

Pens

An orange pen with the United Way logo and

T-Shirt – $20

Text:

Swag bags 

Description of a tote bag. Silkscreen Non-Woven Laminated Grocery Tote #BGST912 in orange. The side length is shown to be 12 inches. The front has the United Way logo on it, while the back has

Please don’t hesitate to contact United Way SIBC staff with any questions you may have!

Our People

Contact Us

Help us create a better life for everyone in our communities.

SHOW YOUR LOCAL LOVE.

Donate Today